Last updated: January 2026

Era77 Privacy Policy – Personal Data Protection Malaysia Online Casino Players

Your privacy is era77's top priority. This document explains exactly what data we collect, how it is used, who can access it, and your rights as a registered player. Please read it carefully — it is written in plain language, not just legal jargon.

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6 Privacy Guarantees era77 Makes to Every Player

The era77 Privacy Policy is not a confusing terms-and-conditions document. It is a commitment you can hold us to on how we respect your data.

Banking-Grade Encryption

All data transmitted between your device and era77's servers is protected by 256-bit SSL encryption — the same standard used by Malaysian digital banking platforms such as Maybank2u and CIMB Clicks. No data is ever sent in plain text.

No Data Selling

Era77 has never and will never sell, rent, or trade players' personal data to any third party for marketing or commercial purposes. Your data belongs to you — it is not a business asset to be bought or sold.

Player Data Access Rights

You have the right to request a copy of all personal data era77 holds about you at any time. Such requests are processed within 14 business days at no charge to registered era77 players.

Right to Data Deletion

If you wish to close your era77 account and request deletion of your personal data, we will honour that request subject to any record retention requirements mandated under applicable Malaysian law.

Data Breach Notification

In the event of any security incident involving player data, era77 is committed to notifying affected players within a reasonable timeframe and taking appropriate remedial action promptly.

Minimum Data Required

Era77 only collects data that is strictly necessary for platform operations, identity verification, and legal compliance. We do not collect irrelevant or excessive data beyond what is required to provide our services to you.

This Privacy Policy ("Policy") explains how era77 ("we", "the platform") collects, uses, stores and protects your personal information ("Player", "you") when you use the era77 platform at era77.run. This Policy applies to all registered players, website visitors and any individual who interacts with era77's services in any capacity. By registering or continuing to use the era77 platform, you confirm that you have read and agree to the terms of this Privacy Policy.

1Introduction & Our Responsibilities

Era77 takes seriously our responsibility as custodians of Malaysian players' personal data. We operate in accordance with industry best practices in data protection and respect the privacy rights of every individual who entrusts their information to us when registering and using the era77 platform.

This Privacy Policy is written in plain language so you know exactly what happens to your data — not just another lengthy document no one reads. We believe transparency in data matters is part of the trust you place in era77, and we will not abuse that trust.

This Policy may be updated from time to time. Any material changes will be communicated to registered players via email or in-platform notification before the changes take effect. The latest version is always available on this page.

Data Protection Officer: If you have any questions or concerns regarding the privacy of your data at era77, please contact us at support@era77.run with the subject line "Data Privacy Enquiry".

2Types of Personal Data We Collect

Era77 collects your personal data through several means — directly when you provide it during registration, automatically as you use the platform, and in some cases through trusted third parties such as payment providers. The following are the categories of data we collect:

Identity Data

Full name, date of birth, Malaysian identity card number (MyKad), passport number (if applicable), and gender. Collected during registration and identity verification (KYC).

Contact Data

Email address, Malaysian mobile number, and residential address. Used for account communications, verification, and important notifications.

Financial & Payment Data

Deposit and withdrawal records, payment methods used (DuitNow, Touch 'n Go, GrabPay, Boost, ShopeePay, FPX) and transaction history. Bank account numbers and digital wallet details are not stored in full.

Game Activity Data

Gaming history, betting records across slots, Live Casino, sports, and poker, wins, losses, bonuses used, and time played. Used for customer support and compliance purposes.

Technical & Device Data

IP address, browser type, operating system, device model, screen resolution and other technical information collected automatically when you use the era77 platform.

Location Data

General geographic location derived from your IP address, used solely to verify access from permitted regions and for account security purposes.

era77 does not collect sensitive information such as medical data, religious beliefs, political views or sexual orientation. Any data collected is strictly what is necessary for the lawful and secure operation of the online casino platform.

3Purposes for Using Your Personal Data

Era77 uses the personal data it collects solely for legitimate purposes that are directly related to platform operations. We do not use your data for purposes you would not reasonably expect. The following are the primary purposes for which your data is used at era77:

  • Account Management: Creating, verifying and managing your era77 account, including the login process, two-factor authentication and account recovery.
  • Transaction Processing: Processing deposits via DuitNow, Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, and FPX, as well as handling your withdrawal requests.
  • Identity Verification (KYC): Verifying player identity in line with anti-money laundering (AML) compliance requirements and applicable legal obligations.
  • Service Delivery: Enabling you to access and play all era77 games, including slots, Live Casino with live dealers, EPL and Malaysia Super League Sports Betting, poker and MLBB e-sports.
  • Customer Support: Providing assistance and resolving any issues you encounter while using the era77 platform.
  • VIP Program & Rewards: Calculating and managing your VIP points, reward tiers, and the benefits you are entitled to based on your gaming activity.
  • Platform Security: Detecting and preventing fraud, multi-account usage, bonus abuse, and other suspicious activity that could compromise the safety of the platform and other players.
  • Legal Compliance: Fulfilling the legal and regulatory obligations applicable to era77's platform operations.
  • Important Communications: Sending account-related notifications, terms updates, security alerts and important service announcements.
  • Platform Improvements: Analysing aggregate usage patterns (not individual data) to improve the performance, design, and game selection of the era77 platform.
Marketing: era77 may send you promotional information and bonus offers via email or in-platform notifications. You can opt out of marketing communications at any time by updating your notification preferences in your account settings or by contacting support@era77.run. Opting out of marketing communications does not affect the delivery of important account-related notifications.

4Data Sharing & Disclosure

Era77 does not sell, rent or trade players' personal data to any party for commercial purposes. However, in the course of operating the platform, there are limited situations where data may be shared with the following parties:

  • Payment Service Providers: Transaction information required for processing is shared with payment providers including DuitNow, Touch 'n Go, GrabPay, Boost, ShopeePay and FPX to handle deposits and withdrawals. These providers are held to strict financial security standards.
  • Game Providers: Minimum information required for game delivery is shared with providers such as Evolution Gaming, Pragmatic Play, and SA Gaming. These providers operate under valid international gaming licences.
  • Identity Verification Providers: For the KYC process, identity information may be verified through approved third-party verification services that comply with data security standards.
  • Legal Authorities: era77 will disclose player data to lawful authorities when required by a court order, warrant, or valid official request from a Malaysian law enforcement agency.
  • Business Transfer: Should era77 be involved in a merger, acquisition or asset sale, player data may be transferred as part of that transaction, subject to equivalent privacy protections.

All third parties that receive data from era77 are bound by data processing agreements requiring them to protect that data to a standard equivalent to this Privacy Policy. era77 does not share data with third parties outside the contexts stated above.

All third-party partners we work with have undergone security assessments. era77 only works with vendors that have a strong data compliance track record and operate under industry-recognised security frameworks.

5era77 Data Security Measures

Era77 actively invests in security infrastructure to ensure your personal data is protected at every stage – in transit, during processing, and in storage. The following are the key security measures we have in place:

  • 256-bit SSL Encryption: All communications between your browser or app and era77's servers are encrypted using the latest TLS protocol with 256-bit keys – the same standard used by Malaysian banking institutions.
  • Encrypted Data Storage: Sensitive data stored in era77's databases is encrypted at rest using AES-256 encryption standards. Passwords are never stored in plain text.
  • Internal Access Controls: Access to player data within era77's systems is restricted to staff who genuinely require it to carry out their duties. All internal access is logged for audit purposes.
  • Active 24/7 Monitoring: era77's security monitoring systems operate around the clock to detect unusual activity or unauthorised access attempts.
  • Two-Factor Authentication: era77 players can enable two-factor authentication (2FA) for an additional layer of protection on their accounts.
  • Regular Security Assessments: era77's infrastructure undergoes regular security assessments by independent third parties to identify and address any vulnerabilities.

While era77 takes all reasonable measures to protect your data, no system can guarantee absolute 100% security in a digital environment. You also play an important role — make sure your era77 account password is strong, unique, and not shared with anyone.

If You Suspect Your Account Has Been Compromised: Contact the era77 support team immediately via live chat or email at support@era77.run. We will take prompt action to protect your account, including temporarily suspending logins while an investigation is carried out.

6Cookies & Tracking Technologies

Era77 uses cookies and similar tracking technologies to enhance the user experience, maintain session security and understand how our platform is used. Below are the types of cookies we use:

  • Essential Cookies (Required): These cookies are required for the core functionality of the era77 platform — including maintaining your login session, saving language preferences, and ensuring session security. They cannot be disabled without affecting platform functionality.
  • Performance & Analytics Cookies: Used to understand platform usage patterns in aggregate — which pages are visited most frequently, how long players remain on the platform and so on. This information is used in aggregated form without identifying any individual.
  • Preference Cookies: Saves your preferences — such as favourite games, display settings and language choice — so your experience feels personalised every time you return to era77.
  • Security Cookies: Helps detect unusual activity, suspicious login attempts and patterns that may indicate fraudulent behaviour.

You can manage your cookie preferences through your browser settings. However, disabling certain cookies may affect the functionality of the era77 platform. For guidance on managing cookies in popular browsers, refer to your respective browser's documentation.

7Data Retention Period

Era77 retains your personal data only for as long as necessary for the purpose it was collected, or as required by applicable legal and regulatory obligations. The following are general retention period guidelines:

  • Active Account Data: Retained for the duration your account is active, plus any additional period required for compliance.
  • Financial Transaction Records: Deposit, withdrawal, and betting history records are retained for the minimum period stipulated by Malaysia's anti-money laundering legal requirements.
  • Identity Verification (KYC) Records: KYC documents and records are retained for the period required by applicable compliance regulations.
  • Support Communication Logs: Records of your interactions with the era77 support team are retained for service quality and dispute resolution purposes.
  • Technical & Log Data: System logs and technical data are retained for a shorter period, sufficient for security purposes and technical troubleshooting.

Once the applicable retention period has expired, personal data will be securely deleted or anonymised so it can no longer be linked to any specific individual. Deletion is permanent and irreversible.

If you close your era77 account and request deletion of your data, we will process that request subject to any mandatory legal retention requirements. We will inform you which data can be deleted immediately and which must be retained for a specified period for compliance reasons.

8Your Rights as an era77 Player

As a registered era77 player who has entrusted your personal data to us, you have the following rights, which you may exercise at any time:

Right Description How to Submit a Request
Right of Access You have the right to request a copy of all personal data that era77 holds about you. Email support@era77.run
Right to Rectification You have the right to request correction of any personal data that is inaccurate or incomplete. Account Settings or Email
Right to Deletion You have the right to request the deletion of your personal data, subject to mandatory legal retention requirements. Email support@era77.run
Right to Object You have the right to object to the processing of your personal data for direct marketing purposes. Account Notification Settings
Data Portability Right You have the right to receive your personal data in a machine-readable format for transfer to another platform. Email support@era77.run
Right to Restriction of Processing Under certain circumstances, you have the right to request that era77 restrict how we process your data. Email support@era77.run

All requests related to the above rights will be processed within 14 business days. We may require identity verification before processing your request to ensure your data remains secure. No charges apply for reasonable requests.

9Child Protection

The era77 platform is strictly for individuals aged 18 and above. era77 does not knowingly collect any personal data from individuals under the age of 18. If era77 discovers that personal data from a minor has been collected, we will take immediate steps to delete that data and close the relevant account.

If you are a parent or guardian and believe your child under the age of 18 has registered an account at era77, please contact us immediately at support@era77.run. We will investigate and take appropriate action without delay.

era77 employs age verification mechanisms during registration and reserves the right to request proof of age at any time. Accounts suspected of being created by underage individuals will be suspended immediately pending investigation.

10How to Contact Us About Privacy

If you have any questions, concerns or requests regarding this Privacy Policy or how era77 handles your personal data, there are several ways to get in touch with us:

  • Email: Send an email to support@era77.run with the subject line "Data Privacy Enquiry" for a faster response from the relevant team. We aim to respond to all privacy enquiries within 48 hours.
  • Live Chat: Reach the era77 support team via the live chat function available within the platform 24/7. For more complex privacy matters, the support team will refer you to the responsible department.
  • Through Your Account: Some privacy-related requests, such as data access and information updates, can be managed directly through your era77 account settings page.

Era77 takes all privacy enquiries seriously and is committed to providing clear, complete and accurate responses to every query you raise. We will not penalise your rights or treat you any differently as an era77 player simply because you have submitted a privacy-related enquiry or request.

Unresolved Complaints: If you are dissatisfied with how era77 has handled your privacy complaint, you have the right to escalate it to the relevant data protection authority in Malaysia. era77 will cooperate fully with any lawful investigation conducted by that authority.

What You Can Do With Your Data at era77

Four key actions you can take regarding your personal data as an era77 player, at any time.

Request a Data Copy
Send an email to support@era77.run to request a complete copy of all personal data we hold about you. Processed within 14 business days.
Update Information
Update any inaccurate personal information via your account settings, or contact era77 support for changes that require verification.
Unsubscribe from Marketing
Disable marketing notifications in your account settings, or click the unsubscribe link in any promotional email you receive from era77.
Request Data Deletion
Contact support@era77.run to request deletion of your personal data upon account closure, subject to mandatory retention requirements.

Era77 Data Privacy FAQ

Answers to the most frequently asked questions about how era77 protects and handles players' personal data.

No. era77 does not sell, rent or share players' personal data with advertisers or any third party for marketing purposes. Your data is shared only in strictly limited contexts — with payment providers to process your transactions, with game providers to enable game access, and with legal authorities when required by law. All such sharing is governed by strict data protection agreements.

Your financial data is protected by multiple layers of security at era77. All communications are encrypted with 256-bit SSL. Full bank account numbers or digital wallet details are not stored in era77's systems — we only retain the information needed to verify your payment method. Transaction records for deposits and withdrawals via DuitNow, Touch 'n Go, GrabPay, Boost, ShopeePay, and FPX are stored in an encrypted environment with strict access controls.

Yes, you may request deletion of your personal data by contacting support@era77.run after closing your era77 account. However, certain categories of data must be retained for a specified period due to legal requirements – in particular, financial transaction records subject to Malaysia's anti-money laundering regulations. era77 will clearly inform you which data can be deleted immediately and which must be retained, along with the applicable retention period.

era77 uses cookies for three main purposes: (1) Essential cookies to maintain your login session and ensure security while you use the platform — these cannot be disabled; (2) Performance cookies to understand aggregate usage patterns for platform improvements; (3) Preference cookies to remember your personal settings. You can manage cookies through your browser settings, though disabling essential cookies may affect the core functionality of the era77 platform.

era77 is committed to notifying affected players within a reasonable timeframe should any security incident involving personal data occur. We will clearly explain what data was involved, what steps have been taken to address the incident and what you should do to protect yourself. era77 will also report serious security incidents to the relevant authorities as required by law. Our security monitoring systems operate 24/7 to detect incidents as swiftly as possible.

No. era77 does not collect GPS or precise device location data. We only obtain general location information based on your IP address — this provides an indication of your general geographic area (e.g. Kuala Lumpur, Selangor) only, not your exact address. This information is used solely for security purposes — to detect logins from unusual locations that may indicate unauthorised access attempts — and to ensure access complies with applicable geographic requirements.
Your Data Is Safe With Us

Register at era77 & Enjoy a Safe Gaming Experience

Your data is protected with 256-bit SSL encryption and we never sell your information to third parties. Register for free in under 2 minutes, deposit a minimum of RM 20 via DuitNow, Touch 'n Go, or GrabPay, and enjoy over 500 games in a safe and secure environment.

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